Are you ready to upgrade your bag game for autumn? French fashion brand The Kooples is expanding their menswear offerings to include must-have menswear accessories. This season, the label has teamed up with British singer Zayn Malik to create a range of street style-ready backpacks that are sure to make a statement.
The Kooples brand selected the popular 25-year-old artist to be their first-ever male muse because he gives off that “rock-‘n’-roll and bold attitude,” that perfectly embodies the label’s urban rocker fashion aesthetic.
“For fall-winter 2018, we have chosen Zayn Malik, who perfectly embodies our style renewal toward more streetwear, oversized cuts and redesigned proportions,” Nicolas Dreyfus, The Kooples’ co-founder and CEO shared in a statement, via WWD. “He has a rebellious, tough attitude with a casual yet always elegant sense of style. Zayn is sexy, creative and charismatic and was deeply involved throughout the design and creation process.”
That’s right: Zayn isn’t just the smoldering model fronting the thrilling new fall season campaign: the musician has even personally co-designed the label’s debut collection of backpacks for men.
The Zayn Malik The Kooples collection currently consists of the Zayn Bi-Graphic Back-Pack ($495), the Zayn Back-Pack by The Kooples in Tartan Leather ($425), the Two-Tone Leather Zip Up ($495), and the Zayn Back-Pack in Graphic Leather and Camouflage or Graphic Two-Tone Leather ($495 each).
Obsessed with the punk-inspired fabric choices and effortlessly cool bag shapes? You can join the waitlist for any of these high-fashion bags by signing up on the Zayn by The Kooples website now.
Click through the gallery below to see photos from the Zayn Malik The Kooples bag collaboration.
To see a sneak peek of Zayn’s debut campaign video for The Kooples, be sure to watch the Instagram clip below.
— Kristine Hope Kowalski