St. James’s London Fashion Week Men’s shows for the Spring 2020 season all went down in an open-air runway presentation on Jermyn Street. Over 30 brands – including heritage label and contemporary emerging designers – participated in the see-now-buy-now showcase, including New & Lingwood, John Smedley, Aquascutum, Jigsaw, Aspinal of London, and Sunspel.
On display was a refreshing new season full of colorful separates, pastel suits, and phenomenal outerwear, including trench coats, blazers, and zip-up utility jackets.
This year’s runway show was styled and curated by the Fashion Director of Esquire, Catherine Hayward.
“London is a major player on the international fashion scene and St James’s home to some of the capitals best kept style secrets,” Hayward said in a press statement. “Where else can you find such illustrious yet diverse names in the same neighbourhood – John Smedley knitwear and Sunspel T’s next to Lock & Co hatters; Budd and Turnbull & Asser shirts next to Longmire cufflinks and Cubitts sunglasses; Tricker’s, Lobb and Grenson footwear beside New & Lingwood gowns, Floris perfumes and the best Welsh rarebit in town at Fortnum and Mason. It’s an eclectic mix but a seductive one and the perfect antidote to the fast-online shopping experience.”
Click through the gallery below to view photos from St. James’s London Fashion Week Men’s runway show.
See a behind-the-scenes look at St. James’ London Fashion Week Men’s runway by checking out the Toni & Guy video.
More recent runway show recaps.
More designers’ London Fashion Week Spring 2020 collections.
All photos by David M. Benett/Dave Benett/Getty Images for St James’s, provided courtesy of the brand via Image.net