We have been anxiously waiting for the Chanel campaign debut of Margot Robbie ever since it was announced at the 2018 Oscars that she was partnering up with the iconic designer label. Now, the 27-year-old actress and fashion ambassador’s first official photo shoot imagery is here, along with a brand new collection announcement: Chanel Coco Neige.
“Introducing the first #CHANELCocoNeige collection, a line devoted to winter sports. Karl Lagerfeld chose House ambassador @MargotRobbie as the face of the campaign. In boutiques from this coming July,” the brand shared on its Instagram, unveiling the actress’ first photo shoot image. Wearing a logo-emblazoned cap and crisp white sweater, Margo is certainly teasing a wonderful new line to come.
Margot actually journeyed to Paris last week to shoot this campaign with the brand’s Artistic Director and take in the lively Chanel Cruise 2018/2019 runway show. How crazy is it to think the team was already planning their winter launches in the midst of presenting one of their most vacation-ready collections yet.
“This shoot was one of the greatest experiences of my career. The energy and vibe on set was so wonderful and collaborative,” the actress shared in a statement.
“One of the first things Karl Lagerfeld said to me was that we never need to take ourselves too seriously. He has such a creative mind and he knows exactly what he wants and the minute he captured it, we were moving onto the next shot. It was amazing,” the shared about the experience. “Karl Lagerfeld is a creative mastermind. I already knew he was a genius but to be able to spend time with him in person, I now know he is also just a wonderful human being.”
It sounds like this partnership is going to evolve into more amazing campaigns – and we look forward to seeing them!