Do you want to build a snowman? Or would you rather spend this winter playing around with magical new makeup products inspired by Disney’s movie Frozen? Either way, Mally Beauty has you covered.
Just in time for the holidays, the popular makeup brand is releasing two beautiful seven-piece makeup bundles: one inspired by Princess Anna, and the other Queen Elsa. This Disney princess product launch isn’t for little kids though: while whimsical and reminiscent of the movie’s iconic characters, the decorative packaging is chic and sophisticated. Plus, the products themselves are glamorous and effortlessly wearable.
Elsa’s kit is inspired by frosty snowflakes and icicles, which are echoed in the cool tones of her collection’s color cosmetics shades. Anna’s red hair and colorful outfit influenced the design of her hues, which are bronze-toned and glowing neutrals. Both sets include two Evercolor Shadow Stick Extras, one Evercolor Gel Waterproof Liner, a Blushing Brilliance Blush and Highlighter Wand, a princess-named lip gloss, and a compact mirror.
“As a mommy of three beautiful daughters, the story of Disney’s Frozen speaks to me on such a strong, emotional level,” Mally shared about her inspiration. “The connection of family and sisterhood, which is at the heart of the story, is a bond like no other. This film reminds us that above all, sisterhood is life’s real true love.”
“Beauty-wise, I love the looks that the sisters represent. Elsa is polished and elegant, yet tough, strong and powerful. Anna is a free spirit, optimistic, and playful yet still determined, persistent and selfless,” Mally added. “I believe as women we each have many different sides to our personalities and these collections capture them perfectly. Embrace your fierce, give into your silly! Feel free to mix and match. In the spirit of Anna and Elsa, let it go and have the courage and freedom to be uniquely you.”
Both collections are exclusive to QVC until January 31, 2018, and go live for pre-sale today. They are retailing for $50 each. These advance orders ship on December 13, with guaranteed delivery in time for Christmas if you’re thinking of gifting them to a special Disney fan in your life. That is, if you can even bear to part with the collection yourself once you see the shipment!
Check out the new Frozen-inspired collections from Mally Beauty in the gallery below.
More holiday product launches.— Kristine Hope Kowalski