Mighty Company Lili Reinhart

Lili Reinhart Teams Up with The Mighty Company x Ilaria Urbinati for a Dazzling Style Campaign

Luxury jacket brand The Mighty Company has teamed up with celebrity stylist, Ilaria Urbinati, on a stunning capsule line called “The Breakup Collection.” The range is full of shimmering and sparkling styles we want to wear during this holiday season – and beyond. Riverdale actress (and friend of the brand) Lili Reinhart is the face of the collaboration’s campaign, and she brings the “planetary and celestial” pieces to life.

“The campaign was space cowgirl themed as a tongue-in-cheek embodiment of a wild, independent woman in a galactic setting,” The Mighty Company’s Jessie Wilner shared in a press release about working with Ilaria and Lili. “Ilaria pulled up the September 1995 Rolling Stone cover of Alicia Silverstone and we had to shoot a nod to it.”

“Lili was the perfect front-woman of this because she’s this incredibly outspoken champion of women,” Wilner added.
“She’s not following some set of antiquated rules that accompanies overnight success. She’s straightforward about what she believes and speaks out when she sees something wrong, demonstrating to a huge audience of young women that it’s okay to be unapologetically yourself.”

The three jackets in this collection were inspired by being “lost” in the galaxy, and specifically from the line, “I need space.” Why? The inspiration was drawn from the parting after a breakup.

Mighty Company

The best part of this collaboration just may be that 100% of the profits from sales will be benefiting Unchained At Last, a non-profit that stops forced and child marriages and works with survivors.

“We can pick lust over love, or love over suitability, or designate what our ‘type’ is, or be very decidedly single,” Wilner said. “We’re seeking with this project to give back to the women it touches one thing we so easily take for granted: Choice.”
Urbinati added: “We realize we are very lucky to have grown up under circumstances wherein we get to make our own choices in our lives: to go after our dreams and the careers we choose, to marry or break up with the partners we choose, to make the decisions we ourselves select. So we wanted to help support and empower girls and women who don’t have that simple privilege.”
The entire “Breakup Collection” is available to shop now, exclusively on The Mighty Company’s website. Jackets are $995 apiece.

Click through the gallery below to see photos from Lili Reinhart’s campaign with The Mighty Company x Ilaria Urbinati, plus incredible product shots.

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More celebrity style campaigns.
More new fashion collections to shop.
All images provided courtesy of The Mighty Company

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