Kylie Jenner will officially be celebrating her 21st birthday on August 10, 2018. But to celebrate the official start of her birthday month, the starlet unveiled the first look of her upcoming Kylie Cosmetics 21st Birthday Collection across the label’s social media platforms.
It’s a yearly tradition for the makeup maven to go all out with her b-day offerings, and her third annual birthday launch is no exception. This exciting launch, a fabulous extension of her sell-out Summer 2018 range – will include eyeshadows, lipsticks, highlighter, and lip trios, and first hit KylieCosmetics.com on August 6.
“I can’t believe I’m about to be 21. I also can’t wait to share this collection with you guys, it’s definitely the most personal collection that I’ve done, so I hope you guys love it. My birthday collections are super special to me, because the first collection I ever did was for my 19th birthday,” the star shared in an Instagram story post. “My birthdays are kind of what set off collections for me.”
So, let’s take a look at what’s ahead, shall we? Below is a breakdown of what you can expect to shop in the Kylie Cosmetics 21st Birthday Collection.
Kylie Cosmetics Sipping Pretty Eyeshadow Palette
Kylie Cosmetics has found much success with the brand’s popular eyeshadow palette launches over the seasons, but this collection marks the first time the label is dropping a 21-pan set.
Of course, the bumped up shade range offers a vibrant hue for every year of Kylie’s dazzling life. In her range, you’ll spot a mix of mattes and metallics, neutrals, neon pinks, and more.
In addition to this all-star palette, three newly-formulated Liquid Eyeshadows will also be part of this Kylie Cosmetics 21st Birthday Collection.
The star showed off sparkling shades Eat Cake, Born To Sparkle, and Fine Wine – and we kind of need them all.
Kylie Cosmetics 21st Birthday Collection Lip Colors
It’s really not a Kylie Cosmetics launch without the fabulous lipstick formulas that started the entire label. And this birthday line is going all out with offering us new shades!
First up, Kylie unveiled a box set of “#21” bullet lipsticks in ulta-wearable hues. The shade names are Flirtini, Rumor, August, Glam, Birthday Behavior, and Rager. Each lippie comes packed in a box featuring one of Kylie’s birthday photo shoot images, and the tubes are vibrant neon brights.
Kylie shared some color swatches to show off some of the latest shades, and they are a pink and red range that suit the starlet’s own everyday favorites.
The brand hasn’t yet announced if you’ll be able to shop the colors separately as well as in the complete box set, but we imagine there will be different options for picking your shades.
Additionally, Kylie teased that a special lip trio is on its way. One particularly festive box in this set features red Solo cup packaging – a playful nod to her 21st birthday milestone. This box is made up of three shades called The After Party, Shots, and Victoria, which are a matte liquid lipstick, gloss, and velvet formula trio.
Up next, there’s a fan-favorite set on the way: the Hello 21 Birthday Minis! As part of this set, you can expect to find tiny lipsticks in the shades Boss, Victoria, Rad, Say No More, Boy Bye, and a new shade called Queen. In past Kylie Cosmetics launches, the mini sets are some of the first products to sell out, because they’re a great way to test out a bunch of new shades at one price.
Of course, there are some new traditional Kylie Lip Kits in this collection as well – three new lip liner and liquid lipstick duos called Twenty One, Baddie, and Tispy. These are all packaged in matte black lip kit boxes with sparkling pink glitter lip graphic detailing.
If your lips aren’t party-ready after this launch, we don’t know what to tell you!
Kylie Cosmetics Get Lit Highlighter
Did you catch the Get Lit Highlighter in the product packaging reveal above? Kylie is debuting a party-perfect, cheekily-named shade called Champagne Showers just in time for her 21st birthday, and this blinding hue is sure to sparkle for any festive occasion.
Of course, we will be sure to keep you updated as the brand drops more information on exact pricing and packaging for the Kylie Cosmetics 21st Birthday Collection launch in the coming days. Be sure to stay tuned – and in the mean time, set your alarms so you don’t miss that first August 6 debut!
Also, Los Angeles-based Kylie Cosmetics fans should be sure to check out the birthday line early at the Birthday Pop-Up, taking over Westfield Century City this August 1-18.— Kristine Hope Kowalski