Kim Kardashian‘s personal makeup routine is all about perfecting a tanned and chiseled cheek look – and the star’s own makeup brand, KKW Beauty, was literally founded on the idea of contouring products. In her latest product launch announcement, she revealed that more of her classics – plus the brand-new KKW Beauty Powder Contour Singles – are on the way to us soon.
“Convenient and perfect for on-the-go, the new Powder Contour Singles are coming in 9 matte shades,” the KKW Beauty brand announced on Instagram, debuting a first look at the portable and pigmented compacts. “The powder formula is soft and buildable, making it easy to create @kimkardashian’s signature sculpted look.”
If you’re not all about fussy palettes or complicated makeup systems, the label’s forthcoming launch is for you. If you do love the KKW Beauty brand’s founding Crème Contour & Highlight Kits though, you will be pleased to see the starlet expanding her shade range.
Dropping the same day as the Contour Singles, these popular and easy to use double-ended sticks will be adding new options for Fair, Light/Medium, and Tan skin tones. You can swipe these creamy and buildable hues on and blend them into the hollows of your cheekbones for a perfectly sculpted look.
The KKW Beauty Powder Contour Singles and new Crème Contour & Highlight Kits will be debuting exclusively on kkwbeauty.com on August 17 at 12 PM PST.
Make sure to set your alarm to be among the first to shop this contour-ready launch from Kim K!
Want to see the new products in action? Be sure to catch the brand’s latest Instagram video below to see a helpful tutorial clip to get you started.
— Richard Editorial Staff