Does your beauty wardrobe need a high-fashion upgrade? French fashion designer Isabel Marant has teamed up with L’Oreal Paris to create a custom makeup collection inspired by her Autumn/Winter 2018 ready-to-wear collection. Though there’s a runway inspiration behind the collaboration’s new lipsticks, mascara, skin glow, and more, each of the products is easily wearable – and designed to elevate your everyday routine.
“I’ve always interpreted fashion’s ready-to-wear literally, and I couldn’t be more thrilled at this chance to do that in make-up – with an on-the-go collection with L’Oréal Paris,” the designer shared with Harper’s Bazaar. “This makeup collection has been designed in the same way I design my ready-to-wear collections: wearable anytime, anywhere. It has been a dream to get really involved with makeup technology and to produce this collection of day-to-night and natural-to-smoky essentials that I have always wanted.”
Who doesn’t want that always-cool look? For this collection, Marant wanted to create the essentials that she keeps in her own makeup bag – and gives off her that iconic, crave-worthy Parisian chic look.
“For me, Parisian cool is not about social media perfection, it is a natural elegance,” the designer shared with Vogue. “Always worn with a slight offbeat edge. Imperfection has a charm all its own. A make-up embracing your own personality I would say, understated not overdone.”
The collection’s affordable glosses, lip colors, and face products will fit easily into your go-to routine.
“We’ve made the tones and the shades for natural looks: a nude lipstick, transparent mascara, a cheek tint for a flush that looks healthy and natural,” Marant shared with the publication. “This collection is about getting ready: getting ready for a special day or getting ready for a party, the essentials to have always in your bag but still embracing yourself. Essentials that aren’t about creating an entirely new look but giving elegance to the look you have.”
The complete makeup collection will pre-launch online on September 19. Then, it will be available to shop in all Isabel Marant stores and L’Oreal product retailers on September 27.