We were able to pull Allure Bridals designer, Nikki, aside for a quick interview at New York Bridal Fashion Week. She was more than gracious enough to shed light on the Spring 2018 Allure Bridals collection.
The newest collection “focuses on feminine details by incorporating new laces and softer silhouettes.” Her thoughts on the Allure Bridals design process? “We look at everything from what’s trending now in bridal to really what’s trending in ready-to-wear as far as sleeves, cold shoulders and off-the-shoulder looks,” Nikki shared. Their decision to incorporate 2018 ready-to-wear trends within their bridal collection was a success – to say the least.
However, what really sets Allure Bridals apart this year at New York Bridal Fashion Week is their focus on blush and champagne colored gowns. When asked about this, Nikki says, “Blush and champagne really make the lace an even richer detail.” Channeling a real “vintage feel” for this collection. Modern trends mixed with vintage details amounts to gorgeous Allure bridal gowns.
She also clued us in on what’s new concerning bridesmaid dresses. “This season we incorporated new fabrics so we’re getting away from just your typical chiffons. We’ve introduced a new stretch crepe and a stretch satin back crepe, so there’s a little more body, a little more free flowing movement for the bridesmaids.”
What’s next for Allure? Nikki says, “It’s always a challenge to come up with something new while still keeping that traditional, classic bridal look. Brides want that element of surprise, something different to make them stand out on their wedding day. But then you have to reel it back, and just use those classic elements to create something unique and different.”
There you have it – Allure will continue to put a new spin on the classics.