Beauty brand Winky Lux is getting in on the photo-ready pop up museum trend, by debuting the Winky Lux Experience this summer. This August, you can catch an immersive beauty experience in New York City’s SoHo neighborhood – and go all out with your mini photo shoots.
“The Winky Lux Experience is a pop-up, designed to spark imaginations, create shareable content and foster opportunities to connect with fellow beauty lovers and friends,” the brand shared on its website. “Join us for 7 completely transportive rooms that celebrate wildly unique products and magical beauty moments.”
Tickets are $10, which gets credited to your in-store purchase. It is free to stop by the makeup shop within the pop-up, but tickets are needed for the full experience.
