Chiara Ferragni has been a Lancôme beauty ambassador for over a year, and has been the face of some gorgeous new product launches. Now, the 32-year-old Italian digital influencer and The Blonde Salad blog creator has launched her very own Chiara Ferragni Lancôme Collection label, which consists of lipstick, blush, mascara, and more housed in charming glitter metallic pink packaging.
Ferragni has created special editions of Lancôme’s popular L’Absolu Mademoiselle Shine and L’Absolu Lacquer lipsticks, plus her own Hypnôse mascara for this line. As part of the debut collection, you can also expect to shop “The Flirting Palette,” – a truly standout product filled with a custom-curated mix of four lipsticks, a glam topper gloss, three highlighters, blush, and mini brushes that are perfect for full glam on the go. It has everything you need to snag the star’s signature polished style, in a cute compact case!
We particularly love that all of the colorful (and shade-flattering!) products have fun and empowering names, like “Independent Women,” “Power Talk,” and “Positive Attitude.”
“I wanted to create a makeup collection that is 100 percent my style. This is the reason why I joined forces with Lancôme,” Ferragni said, via WWD. “We worked on a product and communication that is relevant for the girls of my generation. Flirty, inspiring and fun are the three key words of this empowering project. I deeply believe that make up is a huge weapon to feel better with yourself, to face your everyday challenges and to achieve your goals with fierce.”
The Chiara Ferragni Lancôme collection will be available in Italy starting on May 27 through Douglas Cosmetics’ website. The products will be available internationally starting in June.
You can also see a sneak preview of the products in Chiara Ferragni’s Instagram video post below.
— Richard Editorial Staff