All but the most sedated of makeup lovers get excited about celebrity beauty lines. Whether it’s new holographic lipstick from Rihanna x Fenty or a summer makeup kit by Kylie Cosmetics, there’s always amazing glam bottled up in a star-backed collection. The sales record bears witness to just how popular celebrity beauty lines are in this age of viral fads and instantaneous fame. Kylie’s recent beachy makeup kit The Summer Edition was practically sold out mere hours after its afternoon debut. Since big names who dabble in makeup design create this much buzz, we thought it would be wise to investigate the phenomenon and bring you the best products and collections headed by famous ladies from the entertainment industry. Get ready to covet a lot more makeup than you already do and stretch that pocketbook a little further than you expected. Things are about to get all starry-eyed up in here.
CIRCA BEAUTY from EVA MENDES
Subtle with a dash of texture to animate the way it adorns your face, Eva Mendes’s beauty line is full of creamy cosmetics that will do any woman proud. Her pigmented colors are excellent quality, but the best thing about this line is its shadow palette. Products triple the price can’t even compete. Way to go, Eva!
FLOWER BEAUTY from DREW BARRYMORE
90s babe Barrymore took the beauty plunge a few years ago and came up with Flower Beauty, an adorably boutique line of whimsical pinkish products. With pink back in play this year, 2017 is as good a time as any to give her celebrity beauty line a try. Keep a special look out for the pink powder blush with a rose embossed in the product.
GOOP from GWYNETH PALTROW
When Paltrow teamed up with the innovative folks at Juice Beauty, it was obvious something spectacular was about to happen. What we didn’t expect was her acute expertise. Using feedback from her Hollywood friends and women all over the world, this is one of the few beauty lines to truly cater scientifically to the modern, working woman.
IMAN COSMETICS from IMAN
A model, movie star, and recent entrepreneur, Iman has a breadth of knowledge she can put to good use in a beauty line. Lucky for us, she did just that. Her self-titled label makes diverse foundations and concealers for any skin tone imaginable. There’s a reason this star is known and the revolutionary queen when it comes to ethnic cosmetics.
HONEST BEAUTY from JESSICA ALBA
Who wouldn’t jump at the chance to moisturize and exfoliate like the beautiful Jessica Alba? Her celebrity beauty line is famous for matching the healing power of chemical-filled products while steering clear of nasty, complicated ingredients. If organic products and cruelty-free beauty is important to you, Alba’s got you covered.
KYLIE COSMETICS from KYLIE JENNER
The youngest Jenner sister has the Midas touch when it comes to celebrity cosmetics. Her collections live up to her reputation as one of millennial beauty’s top models. Whether you’re after luscious magenta lips or silky bright Kylighter (pardon her pun), hop online and head to her website pronto.
ELIZABETH AND JAMES from THE OLSEN TWINS
Mary Kate and Ashley faded fast after their tween 90s antics weren’t adorable anymore, but it turns out their beauty sense remained spot on. They were helping Nirvana design scented dry shampoo long before spritzing your hair with artificial suds was cool. With a new scent out and more on the way, it looks like the 90s renaissance is being good to these famous sisters.
NUANCE from SALMA HAYEK
It’s really no surprise one of the best hair lines for curls was supervised by Salma Hayek. Famous for her undying beauty, this star has some of the best hair in Hollywood. If you have some curly hair that needs a refreshing pick-me-up, look no further than the Hayek hair mask. It’s trendy, effective, and smells like paradise.
There’s a lot to love about celebrity beauty lines. These ladies have made a living keeping up appearances, so you can rest assured they know what they’re doing. Next time you’re at a loss for some new makeup for your collection, pick one of these names and shop away.
— Alice Becker