“The Spirit of Travel” is the inspiration behind Louis Vuitton’s Cruise 2018 collection, and brand muse Alicia Vikander showed just how beautiful wandering the world can be. The actress, who is the star of the upcoming Tomb Raider reboot, journeyed to Ibiza for Nicolas Ghesquière’s latest campaign shoot by French fashion photographer Patrick Demarchelier.
Louis Vuitton hosted the brand’s Cruise/Resort 2017 collection presentation in Kyoto, Japan earlier this year. But this waterside backdrop had a more personal meaning for Alicia’s involvement.
Wearing the designer label’s new beach-ready bikinis, printed scarves, and effortlessly cool vacation wear, Alicia took in the sights of the sunny Spanish island while lounging the deck of her own private boat. Ibiza is actually the beachside destination where Alica married her real-life beau Michael Fassbender last month. Talk about goals.
The strongest features of this Louis Vuitton collection are the colorful and embellished handbags that are showcased in every print ad. From small crossbody styles to medium-sized totes, these are accessories that complement any vacation look – and remind you of your travels when you head back home.
In Louis Vuitton’s accompanying campaign video, we can see the story behind Alicia’s campaign stills come to life. The stunning scenery of Ibiza is so breathtaking, we understand exactly why it was chosen as the inspiration for this collection’s ad shoot.